I had an interesting conversation yesterday with Philippe Kerremans, who through his Louis Platini company is implementing Second Life business solutions. We agreed that building virtual worlds in, for example, Second Life is not enough. Additional necessary conditions are an accompanying website in “ordinary cyberspace” and process models that can be used to ensure that available functionalities are actually being used by community members in all their various roles.
[…] However, the dot com bust around the turn of the century did not kill the development of worthwhile applications of the Internet, on the contrary. Similarly, the current stage in the evolution of Second Life from mere vision to serious business, educational, and many other applications is a natural one. Consolidation and reflection on where to go from here is healthy and necessary. Issues to be worked on include tool systems and (workflow) process models. […]